SMYSSLY - PACKAGING

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TYPE  Packaging Design
YEAR 2023
ROLE Design
PHOTO CREDITS Václav Záhorský
TECHNOLOGY Print

The cornerstone of new identity is a strong typography that freely utilizes the empty space and encourages customers to engage their imagination. The identity is thus an interplay between what is seen and what is not. The redesigned logo shows the duality and the bond between the brand's founders, mother Cecilia Blanarova and daughter Silvia Strakova. 

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Copyright © 2023

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